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Potentials for SMEs Tourist Accommodation Provision Business in Vietnam : The Story of Christina’s Vietnam: From a Two-Bedroom AirBnB to a Hospitality Giant
(2020)
This thesis seeks to study the potentials of SMEs (Small and Medium
Enterprises) that intend to enter the tourism market of Vietnam, especially in the
tourism accommodation provision sector. The thesis is meant to explore ...
Business plan for a retreat model in Da Lat : a retreat site in the central highlands of Vietnam
(2023)
The study was generated to identify the key factors for developing a business plan for a retreat model in Da Lat and operating it successfully in the future. The project also examined the hospitality industry in Vietnam ...
Photographic tourism in Vietnam
(2022)
The risen of the technology period has strongly been developing, the actions such as taking photos and filming with each own cameras and mobile phones are no longer a new phenomenon in the tourism industry. The moment ...
The impacts of social media on destination branding. Case study based on Hanoi city – the capital of Vietnam.
(2020)
The purpose of the thesis was to discover the current situation of social media in destination branding with a use case of a developing city in Vietnam while weighing the impacts of social media marketing brings to advertise ...
Creating a 3-day sustainable package tour in Khanh Hoa Province : Vietnam
(2023)
In recent years, sustainable tourism has emerged as a relatively novel concept that has attracted considerable interest. This notion signifies that a continuous tourism initiative must consistently maintain, protect, and ...
The impact of smart tourism after the COVID-19 pandemic : Vietnamese visitors experience smart tourism technology in Vietnam
(2023)
In response to the continental shift in global tourism dynamics caused by the COVID-19 pan-demic, this study aimed to determine how smart tourism technology can serve as a driving force to improve the visitor experience ...
Assessing impacts of COVID-19 pandemic on Vietnamese tourists’ traveling intention
(2021)
The outbreak of the COVID-19 pandemic from the beginning of the year 2020 has caused savage damages to the tourism industry not only in Vietnam but also around the world. As being one of the spearhead industries with a ...





